SMART Session #1 | Branding Inside and Out

Topics will include a brief recap of session 1, how to get perspective on your brand, build your messaging around this brand, considerations for place/placement, and defining and monitoring your key performance indicators.

Matt has worked in sales and marketing since 1997, and supports his team of writers, designers, and developers in generating high level branding for businesses across the U.S. Educated in engineering, communications, and theater, he has substantial expertise in product development and industrial marketing.

He often focuses on product naming, business storytelling, and photo/video.